Emblem logo

This logo design project involved creating a brand identity for "Keelvengai Capital," a company associated with the village of Mela Ulur in Thanjavur District, Tamil Nadu. Mela Ulur is renowned for its historic Sri Parithiyappar Temple,and the client desired a logo that embodied both the village's heritage and the temple's significance. They envisioned a design that incorporated a red and yellow color combination, while also conveying a sense of grandeur and authority,resembling an empire's emblem.

Taking the client's brief into account, I crafted a logo that placed the Sri Parithiyappar Temple at the center stage. This central element serves as the focal point, instantly connecting the logo to the village's identity. To further enhance this connection, I incorporated the archway of the temple surrounding the central image. Finally, the name "Keelvengai Capital" is positioned elegantly below the temple, ensuring clear identification of the village. The red and yellow color palette adds a touch of vibrancy and warmth, reflecting the village's cultural richness.

To showcase the logo's versatility and potential usage, I created a mockup featuring the design on a flag.The final design successfully combines the client's desire, reflecting the historical significance of Mela Ulur and the Temple. This project exemplifies the client needs that visually compelling and meaningful logo design.